BRAND/JENAMA: AUTHENTIC VINTAGE GRUEN PAN AM PILOT WRISTWATCH
MADE IN/BUATAN: SWISS
CIRCA/TAHUN: 1940's
MODEL: PAN AM VERI THIN
RYSTAL/CERMIN: ACRYLIC
MOVEMENT/ENJIN: GRUEN/ROLEX AEGLER 17 JEWELS MANUAL WINDING
DIAL COLOR: GOLD DIAL
FUNCTION/FUNGSI: HOUR, MINUTES AND SECOND
HANDS/JARUM: BLUE METAL HANDS
MARKERS/TANDA WAKTU: BLACK ARABIC MILITARY 24HRS MARKERS
CASING : SOLID STAINLESS STEEL
LUGS: 16mm
MEASUREMENT/UKURAN: 30mm DIAMETER WITH CROWN and 39mm LUG TO LUG
BEZEL: SOLID STAINLESS STEEL BEZEL
DITANDA/ENGARVED BACK CASING: -
CROWN: ORIGINAL GRUEN CROWN
STRAP/TALI: GENUINE BLACK LEATHER BAND
SIZE STRAP/SAIZ TALI: 8.5" FULL LENGHT
DISCONTINUED PAN AMERICAN MODEL... VERY RARE PRECISION DIAL
EXCELLENT CONDITION, KEEPING GOODTIME AND RECENTLY SERVICED
PRICE: SOLD (MR FRANKIE FROM MALACCA 16.2.14)
LIST RM1,850 SOLD:RM950
Starting
about 1943, Gruen produced a series of pilot's watches with 24-hour
dials for Pan American World Airways. During the war, the airline
dropped all commerial operations and flew exclusively for the U.S.
military. Pan American's network of bases and airports in the Pacific
and Asia became a valuable military asset.
The
Pan American wristwatch models all have sweep seconds (still fairly
unusual in the 1940s), Arabic numbers for 1-12 around the outside of the
dial, and an inner chapter ring with the numbers 13-24. There was still
a glamorous mystique to aviation and airplane travel in the 1940s, and
Gruen ran several ads showing pictures of their pilot's watch with the
famous Pan American Clipper flying boat. The watches were
supplied only to the airline and were not actually available for
civilian use—the ads were run to create customer awareness of these
watches, which Gruen had big plans for once the War ended.
Finally, an October 1945 ad announced that the Pan American
line would go on sale to the public. The company believed that postwar
consumers would make increasing use of 24-hour time, especially for
airline travel. They also reasoned that, having just come through a
major war, many people would have become accustomed to military time and
could easily make the transition. Gruen published several articles in
their dealer newsletters praising the advantages of dials indicating
"the 24 hours of the air-world day," and advising retailers to stock up
on Pan Americans to meet the anticipated demand.
Gruen offered the Pan American
in a number of models and variations, in Guildite, gold filled and
solid gold cases, for both men and women, and with a variety of lug and
case shapes. There were two-tone versions and versions with square cases
and dials. There were a variety of dials as well, but just like the
original pilot's watches, they all share common features: a 24-hour dial
with an inner 13-24 chapter ring and a red sweep seconds hand. As was
the practice with the Curvex and Veri-Thin lines, "Pan American" was part of each watch's name:Pan American Challenger, Pan American Eagle, Pan American Navigator. The round watches use the excellent VeriThin
420SS movement. Although the public did not adopt 24-hour time as
enthusiastically as Gruen had anticipated, during the late 1940s these
watches seem to have been very popular, as they are fairly common on the
vintage-watch market today.
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